Tone, treat, and shine—all in one step.
 
Moroccanoil Treatment Purple is a lightweight toning oil designed specifically for blonde, highlighted, and gray hair.
 
While delivering the same smoothing, strengthening, and shine-enhancing benefits as the original, this formula is infused with violet pigments to help neutralize unwanted yellow and brassy tones.
 
Hair looks brighter, cooler, and more vibrant while feeling softer, healthier, and frizz-free.
 
Perfect for maintaining that fresh-from-the-salon blonde between appointments.
 
HOW TO USE
Apply a small amount (1 pump) to damp or dry hair, focusing on mid-lengths and ends.
Style as usual.
 
✨ Pro Tip:
Use consistently to help maintain tone and keep brassiness away between toning services.
 
KEY INGREDIENTS + BENEFITS
Argan Oil → Deeply nourishes + adds shine
Violet Pigments → Neutralize yellow/orange tones
Vitamin E → Repairs damage + protects hair
Linseed Extract → Improves strength + overall hair health
 
PAIRS BEST WITH
Moroccanoil Blonde Perfecting Purple Shampoo
Moroccanoil Blonde Perfecting Purple Conditioner
Moroccanoil Blonde Perfecting Purple Mask
Moroccanoil Treatment Light (for finer blonde hair)
 
Available in 0.85oz travel and 1.7oz.
 
Amanda's Thoughts: This tones gradually — it is not a replacement for your purple shampoo or a toner at the bowl. Think of it as holding your blonde steady between appointments, not fixing brass that has already set in. And wash your hands after, or your palms will go violet.